iPhone 4 M&M's Cases will Debut in New York at gdgt

Incipio Brings M&Ms to gdgt New York by way of iPhone 4 Cases - Incipio has produced two lines of cases for iPhone 4 as part of a licensing agreement with Mars and the M&M's brand. The cases based on their award winning feather® and dotties® cases. The M&M's cases will debut in New York at gdgt.
M&M's dotties Case for iPhone 4 by Incipio
Leading mobile accessories manufacturer Incipio is known for many things but the creativity that is the core of the 12 year-old Irvine, CA based company is what typically attracts the most attention. Incipio will no doubt receive attention for it’s new line of M&M branded iPhone 4 cases which will make their official debut tonight at gdgt New York, part of the five day Consumer Electronics (CE) Week.

Incipio recently became an official licensee of Mars and the M&M’s brand and has developed two lines of M&M’s branded and inspired protective cases for the iPhone 4. One line of the M&M’s cases is based on Incipio’s award winning feather®, a polycarbonate case only 1mm thick. The M&M’s feather® will feature four of the M&M’s highly recognizable characters/colors: Red, Blue, Yellow, and Green.

The second line of M&M’s cases is based on another of Incipio’s award winning protective cases, one that might seem like it was designed specifically for the M&M’s project: the dotties® case. Incipio’s dotties® are a line of cases made of high-density silicone for superior impact protection and feature colorful, interchangeable dots. These dots resemble M&M’s and made dotties® an obvious edition to the family of M&M’s cases by Incipio.

When asked his thoughts on M&M’s and the new cases, Director of Marketing, Jason Moore-Brown said, “Are you kidding? Who doesn’t like M&M’s?” He continued by saying, “I’ve eaten them all of my life and gave them to kids in Iraq [when I was in the Army]. M&M’s are universally adored and Incipio is extremely pleased to be working with Mars and the M&M’s brand.”

The cases will be available at M&M stores across the United States, as well as, HEB Grocery Stores, located throughout the State of Texas. To learn more about the M&M feather® and dotties® or to purchase online, please visit Incipio at myincipio.com. For more information about M&M, visit mms.com. [Source]

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